Four (4) Ways on How To Stand Out When You Have a Famous Namesake

My name is Jennifer Lopez and  I met Regine Velasquez and Ninoy Aquino months ago during the taping of  "What's Up Doods" hosted by Edu Manzano last  October 2013. 

Jennifer Lopez (that's me) with Mr. Edu Manzano

So what is it like to have these 3 personalities in one TV show for the first time? Watch this video and you'll find out.

  

The novelty of sharing your name with someone like JLo is fun, yet quite annoying. People would ask me as if they're asking  JLo, the celebrity. Pickup lines like "How's your concert?" and "When is your next concert?" is sometimes irritating.

Now that I am into online business, it is advantageous at times because of name recall and it is easier to talk to clients. But let's talk about branding. Google my name Jennifer Lopez and you'll get nothing. You will not find anything about me when I was still single, "None", "Wala", "Nada". So where I have been all my life? 

While researching on the internet about what to do with my branding problem, I found this great article on "How to Stand Out When you Have a Famous Namesake"  by Amy Fowler, who happens to share her name with the character of Dr. Amy Farrah Fowler on CBB's The Big Bang Theory.

What can I do now with my namesake stopping me from dominating the Search Engine Results Page (SERP)?

Here are some points from Amy Fowler's blog :

Snag your name on a domain 

If you haven’t already, it’s worth securing your name on a domain. Then, get a site built and include as much relevant information about yourself as possible. I.e. who you are, your skills and expertise, and who you work for.

You might also want to include a library of links to your proudest guest posts, and of course, links to your social profiles. Ideally, you’ll probably want to use this domain to blog too.If you haven’t already, it’s worth securing your name on a domain. Then, get a site built and include as much relevant information about yourself as possible. I.e. who you are, your skills and expertise, and who you work for.

I hope that JLo will not sue me for using JLofied, I'm glad that I  was the one who secured it first.

Play around with how you use your name

You could start using your middle name, or the initial of your middle name.

So I started to refer myself online as Jennifer Lopez-Gana which is much  less competitive when you search for them.

Start guest posting

Guest posting isn’t just for businesses and their brands, it’s great for your personal brand too. Secure yourself a spot on some big-name blogs in your industry and write a great guest post that will get you noticed.

I hope to guest post someday. Anyone?

Host a publicity stunt

Celebrities and brands do it all the time and it (mostly) works for them.

Doing something that will get people talking about you will go a long way towards ensuring that it’s your face popping up in Google for your name, not the celebrity who ‘stole’ your name. However, try not to offend anyone or embarrass yourself – you want your stunt to get you positive publicity!

Host or organize an event perhaps?

Look at the wider picture

And think about what you do, not just your name. It’s a big step in the right direction if you can ensure you dominate Google for “your name + your industry”.

Chances are, if someone is trying to find you and they don’t succeed when searching for just your name, they’ll search again with something else that they know about you. Quite possibly the industry you work in.

So it is Jennifer Lopez +  Wooden Kiddie Stools! 

Is having a famous namesake no fun? I think I should invite my friends for a grand eyeball and ask Regine Velasquez, Ninoy Aquino and Vilma Santos if it is not really fun at all. And to you Daniel Padilla, please leave me a message too. See you!

MOMents Episode 82 : JLo on being a D-I-Y Party Mom

5 years ago and 15 pounds lighter :-), I was featured on Gladys Reyes TV show on Net 25 entitled MOMents. 

The theme for that episode is party planning and I was one of their featured Mom as the "D-I-Y Party  Mom". My party souvenir business KidiKraft then was so new and  it is really about my blogging then that made me one of their guest Mom.

Now, as I reminisce about my blog "Blogging in..." who died 2 years ago, I can't help but think where it could be now if it still alive. I treated my blog then as my diary, as an extension of myself. Those time that I really don't care if people will read or not, and how I missed those times that I blog like this. 

How I missed my 11 PM blogging time where I usually sit on the stairs just  to get a good internet connection, those times when I have skin breakouts due to lack of sleep as it coincides with my "blogskin's breakout" (Oh my HTML!).

And how I missed my readers. I don't know where they are now, perhaps they are one of those known mom bloggers now. I remember a reader followed me in an event and told me, " I  read your blog, san event mo sa susunod?".

Ok enough. Don't cry over spoiled milk as they say. From now on, I will get back to blogging with straight from the heart post, more sharing, more information, and more importantly, to give more inspiration. 

Tempus fugit, time really flies!

Watch it here. Enjoy!

Top 5 Party Themes of 2014 (1st Quarter)

From now on, I'll be coming up with the Top 5 Party Themes of the Year on a quarterly basis. This is based from the orders of our dear KidiKrafters from January to March of 2014.

Here it is, presenting the Top 5 Party Themes of 2014 (1st Quarter) by KidiKraft :

1. DISNEY CARS

             

Cars is a 2006 American computer-animated comedy-adventure sports film produced by Pixar Animation Studios, and directed and co-written by John Lasseter and released by Walt Disney Pictures. It is Pixar's final, independently-produced motion picture before its purchase by Disney. Set in a world populated entirely by anthropomorphic cars and other vehicles, it features voices by Paul Newman (in his final non-documentary feature), Owen Wilson, Larry the Cable Guy, Bonnie Hunt, Tony Shalhoub, Cheech Marin, Michael Wallis, George Carlin, Paul Dooley, Jenifer Lewis, Guido Quaroni, Michael Keaton, Katherine Helmond, and John Ratzenberger. 

2. MICKEY MOUSE

Mickey Mouse is a funny animal cartoon character and the official mascot of The Walt Disney Company. He was created by Walt Disney and Ub Iwerks at the Walt Disney Studios in 1928. An anthropomorphic mouse who typically wears red shorts, large yellow shoes, and white gloves, Mickey has become one of the most recognizable cartoon characters in the world.

3. HELLO KITTY

Hello Kitty (ハローキティ Harō Kiti) (full name Kitty White (キティ・ホワイト Kiti howaito)) is a fictional character produced by the Japanese company Sanrio, first designed by Yuko Shimizu. She is portrayed as a female white Japanese bobtail cat with a red bow.The character's first appearance on an item, a vinyl coin purse, was introduced in Japan in 1974 and brought to the United States in 1976. The character is a staple of the kawaii segment of Japanese popular culture. At age 36 as of 2010, Sanrio has groomed Hello Kitty into a global marketing phenomenon worth $5 billion a year.

4. SAFARI

A Safari /səˈfɑri/ is an overland journey, usually a trip by tourists to Africa. Traditionally, the trip was a big-game hunt, but today, safari often refers to trips to observe and photograph wildlife—or hiking and sight-seeing.

5. CIRCUS

Photo Credit : NYGiftworks

A Circus is a company of performers that may include clowns, acrobats, trained animals, trapeze acts, musicians, hoopers, tightrope walkers, jugglers, unicyclists and other object manipulation and stunt-oriented artists. The term 'circus' also describes the performance which has followed various formats through its 250 year modern history

Source : Wikipedia

My Internet Life Story (since 1994)

29 March 2014 - Today marks the 20th Anniversary of Philippine Internet. As a tribute, I made an infographic showing my Internet Life Story. What's yours?

I Love Being a Mom 2014: Call for Donors and Sponsors

jlofied.com is currently on a lookout for donors and sponsors for the upcoming I Love Being a Mom 2014 happening on 7 May 2014.

The #ibm2014 is an advocacy campaign organized by jlofied.com with the main objective of showing that Social Media can be a platform for social change and anyone has the power to motivate others to give back to society. The project also aims to promote Nazareth Homes as an institution that provides services to single expectant mothers and to encourage these mothers to continue with their lives despite of their unwanted pregnancies, and that life has to go on.

If you would like to be apart of this meaningful initiative to help other moms in need, please feel free to take at the list of support requirements below or you may share this post to your social network. Salamat!

Event Details 

Date    : May 7, 2014 (Wednesday)
Time    : 3:00 - 5:00 PM
Venue  : Nazareth Homes,
                #126 J.P. Rizal St., Project 4, Quezon City

What we can offer 

Diamond Sponsors:

• Mention on all the blog post from each of the participating bloggers + external link to website;
• Inclusion on the Video Invitation, banners and posters
• Mention on the pre-event blog post from each of the participating bloggers + 1 external link to website;
• Mention on the campaign annoucement on jlofied.com + 1 external link to website;
• Mention during the event as a Diamond Sponsor; and 
• Inclusion on marketing materials (e.g. brochures, flyers, and etc.) on the Bloggers Kit.

Ruby Sponsors:

• Mention on the pre-event blog post from each of the participating bloggers + 1 external link to website;
• Mention on the campaign annoucement on jlofied.com + 1 external link to website;
• Mention during the event as a Ruby Sponsor;
• Inclusion on banners and posters;
• Inclusion on marketing materials (e.g. brochures, flyers, and etc.) on the Bloggers Kit.

Emerald Sponsors:

• Mention on the campaign annoucement on jlofied.com + 1 external link to website;
• Mention during the event as a Emerald Sponsor;
• Inclusion on banners and posters;
• Inclusion on marketing materials (e.g. brochures, flyers, and etc.) on the Bloggers Kit.

Pink Sponsors:

• Mention on the campaign annoucement on jlofied.com + 1 external link to website;
• Mentions / Shout outs  on social media (FB, Tweet, Google + etc)

What we need 

Diamond Sponsors        Php 5,000 and above worth of cash sponsorship or
                                             Php 5,000 and above worth of in-kind sponsorhip 

Ruby Sponsors               Php 3,000 - Php 4,999 worth of cash sponsorship or
                                             Php 3,000 - Php 4,999 worth of in-kind sponsorhip 

Bronze Sponsors           Php 1,000 - Php 2,999 worth of cash sponsorship or
                                             Php 1,000 - Php 2,999 worth of in-kind sponsorhip

Pink Sponsors                 Php 1,000 - Php 2,999 worth of cash sponsorship or
                                             Php 1,000 - Php 2,999 worth of in-kind sponsorhip


How to sponsor

Please leave us a message at bonsky_jen@yahoo.com on the kind of donation or sponsorship you would like to give and we will be more than willing to send you our details where you can deposit or send donations or sponsorship.